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Just because I LOOK as if I’m wasting time, doesn’t mean I am

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Jul 2010

I saw an interesting post in a forum the other day – the original poster was complaining that one of his suppliers hadn’t been able to complete his work, but was blogging every day, was posting on Facebook, tweeting etc, so they couldn’t be too busy, could they?

The reason I found the post interesting, even amusing, was because the person being complained about is one of my clients, and I know how busy she is. So busy that she pays me to do her blogging, tweeting and Facebooking while she gets on with the work in hand. She also hires a VA to deal with her email, and accounts, so she’s not ‘wasting time’ there either.

I think it’s easy to look at someone’s Facebook page or blog and presume that they’re wasting all their time on their own business and perhaps not supplying your service quickly enough, and of course there are extremes, but don’t presume that because you’re seeing activity from someone, they’re wasting time.

For example, I wrote this blog while I was on holiday – I had no internet connection, so I saved it and a few others as there was nothing else workwise I could do with my time. I scheduled it when I got back, so I’m not actually in front of my PC while you read it – I’m probably on a conference call or working on someone’s site.

I schedule a lot of tweets too (@nikkipilkington) – so just because you see me on Twitter doesn’t mean I’m there right at that moment.

Our NikkiPilkington Facebook page is administered by 3 different people, as is my personal account on occasion.

Of course, I keep a check on things and any replies or interactions you see are from me personally, but I don’t spend my life hovering over FB, Twitter and my blog, and neither does my client – something worth thinking about when you see someone Tweet and wonder why they haven’t yet replied to an email you sent yesterday